Youngbok Hong is a professor of Visual Communication Design and graduate program director of Design Thinking and Design Leadership at Herron School of Art and Design, Indiana University. Prior to academia, she worked in the area of interactive media design and new media product development at Samsung.
Hong views design as a form of inquiry seeking for insightful solutions. Her research interests include: processes of reasoning and action involved in designing, visual sense making in qualitative research, and visual communication in collaborative problem solving. Through applying the design research methodology, Hong has conducted numerous interdisciplinary studies and projects in diverse contexts.